Stella Kramer

Tell Your Story

Tag, sari goodfriend

My 2012 Shout-Out

Posted on December 28th, 2012

So 2012 is finally drawing to a close, and I for one am not sorry it’s ending. In fact, good riddance! I always have ambivalent thoughts about the beginning of the New Year, but I do want to thank the people who made 2012 for me.

Portrait Sales: Increasing the Revenue, Decreasing the Awkwardness

Posted on October 28th, 2012

By Sari Goodfriend, guest blogger: Ok, wow what a different mindset from the art world panel on portfolio reviews that I just went to. Tamara starts off by talking about Push vs. pull marketing. Use a combination: PUSH – reaching out very directly. Hand out cards, be a presence at a a charity where you do on-site portraits, and then have people to sign up for sessions. A good market is to get photos of couples together. They never usually have…

How to Survive and Conquer at Portfolio Reviews

Posted on October 27th, 2012

This first post from Sari Goodfriend: Featuring Ariel Shanberg from Woodstock Center for Photography, Mary Virginia  Swanson, Independent Consultant, W.M. Hunt, Curator, Gallerist and Collector I wasn’t able to be at this panel from the beginning so when I walked in, Ariel was showing some work from Klea McKenna – unfolded paper airplanes that have been exposed to light. He told the audience that as  a reviewer, he wants to fall in love with a body of work and emphasized…